Content Ops Lead

Role Overview:
The Content Operations Lead is the operational backbone of our content team, ensuring that every asset—whether localised, SEO-driven, or multimedia—is delivered seamlessly, on time, and to the highest standard. This role owns and evolves our content production systems, bridges strategy and execution, and enables scalable, efficient content delivery across all channels and markets.

Key Responsibilities:

• Lead Content Workflow Optimization:
  Design, document, and continuously improve workflows from content brief to publication, ensuring clarity of roles, timelines, and handoffs across SEO, editorial, design, and video teams.

• CMS & Platform Management:
  Own the content management system (CMS) structure, ensuring content is organized, discoverable, and easy to maintain across multiple brands, languages, and content types.

• Localization & Market Enablement:
  Oversee the content localization process in collaboration with regional teams and translation partners to ensure fast, high-quality adaptations across priority markets.

• Cross-Functional Coordination:
  Act as a key liaison between content, SEO, design, product, and marketing operations teams to align timelines, resource planning, and content goals.

• Project & Tool Ownership:
  Manage and improve project management tools (e.g., Asana, Airtable, Jira), implement automation where possible, and ensure documentation is always up to date.

• Operational Reporting & Insights:
  Track production KPIs (e.g., output velocity, bottlenecks, resource utilization), deliver regular reporting, and identify areas to drive efficiency and scale.

• Scalability & Systems Thinking:
  Proactively identify gaps in our content systems and build solutions that scale—whether through better tooling, improved training, or smarter resourcing.

Success in This Role Looks Like:

• Reduced production bottlenecks and increased content velocity

• High-quality, localized content consistently going live on schedule

• Clear documentation and efficient onboarding for new team members

• Scalable workflows that support a growing, multi-brand content ecosystem

​Requirements:

• Proven experience (5+ years) in content operations, content production management, or a similar role within a fast-paced marketing, media, or tech environment

• Hands-on experience managing and optimizing workflows across content teams (editorial, SEO, design, localization, etc.)

• Strong CMS expertise (e.g., WordPress, Contentful, Sanity), including managing complex content structures and supporting multi-language content

• Experience with localization processes and working with internal teams and/or external translation vendors to deliver regionalized content at scale

• Proficiency in project management tools (e.g., Asana, Jira, Airtable) and a deep understanding of how to optimize them for team collaboration and transparency

• Analytical mindset with the ability to track performance metrics, identify bottlenecks, and implement data-driven process improvements

• Detail-oriented and organized, with a strong grasp of content governance principles like taxonomy, metadata, and content lifecycle management

• Excellent communication and stakeholder management skills, especially when aligning cross-functional teams with competing priorities

• Comfortable in a multi-brand or multi-market environment, ideally with experience in B2B or eCommerce

• Bonus: Experience working with or building internal documentation systems (e.g., Notion, Confluence) and automation tools (e.g., Zapier, Make)